Head of Sales & Licensing Support. ITV Data Champion Apprentice
“The apprenticeship was incredibly rewarding, introducing me to areas I had previously overlooked, such as using storytelling with data to communicate more effectively. Learning technical skills like data cleaning earlier in my career would have been invaluable, but applying them now has been transformative. I have built dashboards and written SQL queries for our new Content Services Platform, which are now actively used by managers and the CSP team.
Looking ahead, I aim to develop more advanced dashboards and write complex queries in BigQuery. This apprenticeship has broadened my skill set, allowing my team to take a more strategic, data-driven approach. The projects I worked on have also given me the confidence to lead data-driven discussions and identify opportunities where we can add value. Working with Decoded was fantastic, and I felt supported from the start. The workshops were a highlight, offering hands-on collaboration with my cohort and expert guidance. The encouragement and expertise of the Decoded team made the entire experience both enjoyable and invaluable.”
If you’d like to learn more about Decoded and how we can help transform your
organisation, we’d love to hear from you.