This workshop unpacks how to identify, test and critique data narratives coming from different outlets and explain them to business stakeholders.
In this workshop, we discuss the impact of storytelling with data and identify the characteristics of a good narrative. Learners will deepen their understanding of data visualisation concepts by exploring the differences between effective and ineffective, static and interactive, and quantitative vs qualitative data visualisations. We end the workshop by discussing the ethical issues that could arise from data storytelling at scale.
Introduce the concept of storytelling as a data tool and explain its importance in business decision making.
Introduce methods of structuring narratives around data.
Define the characteristics of an effective data visualisation.
Explore the ethical implications of data storytelling and its relation to large scale communication and virality.
Explain the importance of data storytelling with relevant examples.
Apply different narrative structures to build data stories.
Identify characteristics of a good data visualisation.
Articulate the potential impact of data stories at scale.
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